Samsung KX
Hospitality & Living
London | United Kingdom
2019
Architectural Design
Heatherwick Studio
Lighting Design
Nulty Lighting
Samsung KX London: A New Kind of Experience Space
Recently inaugurated in London The Samsung KX experience space is a hub where cultures and unique innovations merge.
Located inside King's Cross Coal Drops Yard - the iconic building designed by Heatherwick Studio and commonly known as kissing rooftop due to the particularity of its two sloping roofs - the Samsung showcase covers an area of around 2,000 square meters.
The complex space architecture required a lighting design able to interact in harmony with the vast and curved roof and to respond to the many needs of a versatile container whose use changes depending on the hosted events. The lighting project, developed by Nulty Lighting with the use of Targetti fixtures, has been able to respond to all these needs by valorizing and shaping the architecture through light.
